It’s key to recognize firms that excel in the Sri Lankan Insurance Industry’s digital evolution. Union Assurance has earned the title of Best Digital Life Insurer in Sri Lanka for 2024. This award came from the Global Business & Finance Magazine Awards. This honor spotlights Union Assurance’s role as a leader in the field. It shows their dedication to blending top-notch digital tech into life insurance for their customers.
Union Assurance’s commitment to excellence in digital insurance stands out with this award. They have not just reached a high standard in the market with their Clicklife App but have also introduced a digital loyalty rewards program. By promoting a healthier lifestyle through rewards, and with innovative apps, Union Assurance is leading the way in InsurTech.
Union Assurance’s move towards digital innovation has gained much praise within the insurance community. Their joint work with Munich Re in automating financial underwriting in Sri Lanka and Asia marks a big step. With the e-MER system, what once took days now takes only 15 minutes. This progress by Union Assurance is reshaping the Life Insurance industry in Sri Lanka. They are driving a future focused on customer care and high-tech services.
Revolutionizing the Insurance Sector: Union Assurance’s Digital Triumph
Insurance tech in Sri Lanka is advancing, thanks to Union Assurance’s efforts. The company’s achievements were recognized at the Global Business & Finance Magazine Awards. This shows how much the insurance sector is changing.
The Global Business & Finance Magazine Awards Recognition
Union Assurance won the Best Digital Life Insurer of 2024 award. This highlights their work in digital transformation, improving customer experience, and innovating financial services. It shows their leadership in using advanced insurance technology.
Pioneering Digital Transformation in Sri Lankan Insurance
Union Assurance is changing the game with its Clicklife app. This life insurance app lets users manage their policies easily on their phones. It includes tech like an AI-driven calorie counter. This improves the customer experience by meeting modern needs.
Company |
Award |
Feature Highlight |
Union Assurance |
Best Digital Life Insurer 2024 |
Clicklife app, AI-driven features |
Teejay Group |
Profit after Tax LKR 0.9 Bn |
Leading textile innovation |
Neptune Recyclers |
Gold Award for Waste Management |
Environmental sustainability focus |
Sri Lanka Ports Authority |
Subsidiary Milestone Commemoration |
Enhancements in port operations |
Digital transformation at Union Assurance goes beyond. It focuses on security, efficiency, and ease of access. This marks a new era for life insurance and financial services innovation in Sri Lanka.
Union Assurance Crowned Best Digital Life Insurer of Sri Lanka 2024
Union Assurance has taken a big step in digital progress. They won the ‘Best Digital Life Insurer – Sri Lanka 2024’ title. This award was given by the Global Business and Finance Magazine Awards. It shows the company’s dedication to using InsurTech like Financial Underwriting Automation and Digital Medical Records. These innovations help improve the Customer Experience.
Union Assurance made a big leap by introducing the Electronic Medical Examination Report (e-MER). This trimmed down the policy issuance process to just 15 minutes. Moreover, the Clicklife App has been launched. It’s seen as the most complete life insurance app in Sri Lanka. This app provides easy and customized services to users.
Union Assurance also started the industry’s first Digital Loyalty Rewards program. This program adds real value to how they keep and attract customers. Their leading work is changing the usual ways of underwriting. It also moves customer service to be quicker and more adaptable.
Union Assurance recognized for driving digital transformation and revolutionizing the Life Insurance industry through technology and customer-centric initiatives.
To learn more about how Union Assurance leads in life insurance with their innovative work, click here for our detailed coverage on their newest projects.
Initiative |
Impact |
Launch Year |
Financial Underwriting Automation |
Enhanced speed and accuracy in risk evaluation |
2024 |
e-MER Implementation |
Reduced policy issuance time to 15 minutes |
2024 |
Clicklife Mobile App |
Comprehensive access to policy management |
2024 |
Digital Loyalty Rewards |
Enhanced customer retention and engagement |
2024 |
The digital tools and programs created by Union Assurance are groundbreaking. They not only lead in Sri Lanka but also set a global example. These efforts push the insurance industry to blend technology with traditional practices.
Innovative InsurTech: The Hallmarks of Union Assurance’s Success
Union Assurance is a leader in insurance technology in Sri Lanka. It has made a big impact with the Union Assurance Clicklife App. This app has created a new and easy way for people to deal with insurance.
Clicklife App: Sri Lanka’s Comprehensive Life Insurance Solution
The Union Assurance Clicklife App is changing how insurance works. It has an AI-Driven Calorie Counter and Digital Loyalty Rewards. These features make it easy to stay healthy and get rewards for it.
This app is part of a big plan to make insurance better by focusing on the users. Making strong systems is key, especially when dealing with natural disasters. These challenges show why we need reliable insurance services.
Automated Financial Underwriting Making Headlines in Asia
Union Assurance has made getting insurance faster with automated financial underwriting. This is the first time it’s been done in Asia. Working with companies like Munich Re has allowed them to offer personalized coverage. This sets new highs in what insurance companies can do.
Feature |
Description |
Impact |
AI-Driven Calorie Counter |
Tracks user’s calorie intake and suggests health plans. |
Improves personal health management and policy personalization. |
Digital Loyalty Rewards |
Rewards programme for maintaining healthy habits. |
Encourages long-term customer retention and engagement. |
Automated Financial Underwriting |
Uses technology to streamline policy application processes. |
Reduces time from days to minutes, enhancing customer satisfaction. |
The partnership with SLT-MOBITEL and using payment solutions like mCash has made things easier. This shows Union Assurance’s promise to offer full coverage conveniently. It’s part of a big plan to help Sri Lanka have better financial security.
The Future of Union Assurance: Advancements and Customer-Centricity
Union Assurance is all about Protecting Lives and Enriching Well-Being in Sri Lanka. Under CEO Senath Jayatilake, Union Assurance focuses on using Robust Technological Infrastructure. This helps improve how customers experience their services. They aim to offer Premier Insurance Solutions that provide Tailored Coverage. This matches the evolving needs of their clients perfectly.
Union Assurance is known for putting customers first. This focus makes it a leader in the insurance field. A digital-first mindset ensures ongoing innovation. Thus, Union Assurance can deliver advanced services that meet today’s demands. By including the latest technology in their services, they create a complete ecosystem. This approach solidifies their position in the industry. It also strengthens their promise to protect their customers’ financial future.
The growth of global trade, including a 15% rise in exports in early 2023, supports Union Assurance’s success. Their progress impacts the financial sector and boosts the nation’s economic recovery. Union Assurance’s continuous innovation and growth set an example in digital transformation within the insurance industry.